The Polished Message Selects SPMG Media as Official Public Relations Partner

Elevating etiquette education and professional presence through strategic media engagement.

Los Angeles, CA – [July 28, 2025] — The Polished Message™, the premier etiquette and professional presence coaching brand founded by Christine Ferrera, is excited to announce its selection of SPMG Media as its official public relations agency of choice.

With a 12‑year track record of guiding professionals, pageant contestants, young adults, and graduates toward confident communication, Christine Ferrera—founder of The Polished Message Method™—has redefined real‑world etiquette education. Her signature offerings, including “Mastering the Art of Being Poised,” “Delivering Polished Messages,” and “How to Make Your Image Glow,” are rooted in three core pillars: communication, image & style, and comprehensive etiquette.

SPMG Media, led by Gina Johnson Smith Stelly, was selected for its strategic approach to branding, editorial outreach, and public visibility—qualities that perfectly complement The Polished Message’s mission of empowering individuals to lead with poise, clarity, and impact.

“Etiquette isn’t just about manners,” Christine Ferrera says. “It’s a way of life. With SPMG Media’s expertise, we’re now poised to reach wider audiences—from corporate professionals to young leaders—and foster transformation through elevated presence.”

🔹 What This Partnership Delivers:

  • Media Strategy & Story Development — position The Polished Message as a leading voice in professional development, communication coaching, and etiquette education.
  • Press Kit & Thought Leadership Assets — including founder bios, case stories, and branded visuals.
  • Targeted Media Outreach — strategic pitching to mainstream outlets, multicultural media, and industry verticals (corporate, education, women’s empowerment).
  • Digital and Social Amplification — coordinated email marketing, media alerts, and sponsored content rollout.
  • Speaking & Consulting Features — raising Christine Ferrera’s profile as a keynote speaker, workshop leader, and expert commentator.

Christine Ferrera brings both authenticity and clarity to her work—having begun her etiquette journey at age seven and launching professional coaching nearly twelve years ago  . With SPMG Media as her PR partner, The Polished Message now stands ready to expand its reach across corporate trainings, conferences, pageant coaching, and beyond.

About The Polished Message™

The Polished Message™ is an etiquette and presence coaching brand founded by Christine Ferrera, specializing in transforming communication, image, and style into strategies for personal and professional success. Christine’s approach blends timeless professionalism with warmth and real‑world application  .

About SPMG Media

SPMG Media (SPMG Media: online marketing & PR) is a California‑based marketing and public relations firm specializing in elevating brands through compelling storytelling, media placement, and strategic campaign activation. Led by Gina Johnson Smith Stelly, the team combines creativity, faith-based values, and impact‑driven outcomes.

Media Contact:

Gina Johnson Smith Stelly

SPMG Media

Email: SPMGMedia@gmail.com

Phone: 909.942.0388

For more information about The Polished Message™, visit thepolishedmessage.com or follow Christine Ferrera on LinkedIn and Instagram.

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Ontario International Airport adopts new Use and Lease Agreement, paving the way for future growth

Southern California’s Ontario International Airport (ONT) is poised for continued growth and long-term sustainability following approval of a new Use and Lease Agreement (ULA) by the Ontario International Airport Authority (OIAA) Board of Commissioners.

The 132-page agreement replaces a version adopted in 1999, when ONT was under the ownership of Los Angeles World Airports. The updated ULA reflects ONT’s growth as a dynamic, independent aviation gateway and outlines the framework for airline rates, charges, and operational responsibilities at the airport.

“This agreement represents years of work and thoughtful negotiation, and we’re proud of the result,” said Alan D. Wapner, President of the OIAA Board of Commissioners. “It gives our airport a solid financial framework to continue its remarkable growth while preserving the collaborative spirit that has made ONT a success story in Southern California aviation.”

The new ULA provides greater transparency in how funds are used at ONT and locks in 75% of ground transportation revenue for participating airlines. For OIAA, it allows added flexibility to advance needed capital projects in a timely and cost-effective manner.

Negotiated over the past years with significant input from airline stakeholders, the agreement balances financial sustainability with mutual growth and investment.

“This agreement is more than just a contract, it’s a reflection of the strong partnerships we’ve built with our airline partners and our shared commitment to grow together in a way that benefits our travelers, our region, and our industry,” said Atif Elkadi, Chief Executive Officer of the OIAA. “It also speaks to the financial stewardship behind the scenes and our CFO, Celeste Heinonen was instrumental in ensuring this deal brought clarity, flexibility, and long-term value as we continue delivering a world-class airport experience.”

The agreement takes effect immediately.

“It’s a win for our partners, our passengers and the communities we serve,” Wapner said.

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Optum laying off 364 California healthcare workers, shuttering urgent cares

The cuts include 161 telecommuting employees who work outside the state.

Optum, a healthcare company owned by UnitedHealth Group, is laying off 525 people in multiple locations, many of them at urgent care facilities in Southern California.

The company, in a notice to the state’s Employment Development Department, said it was carrying out layoffs and “departmental closures” at 14 locations including Glendora, Montebello, Covina, Pasadena, Long Beach, Redlands, Highlands, Los Angeles, Beaumont, Irvine, El Segundo, Cerritos and Hayward in Alameda County.

Optum’s letter indicated that 161 of the terminated jobs are connected to California facilities but are performed remotely outside the state.

The layoffs will begin in a series of eight waves, the letter states, beginning Sept. 16 and concluding in January 2025.

Optum did not provide a reason for the job cuts in its letter to the state. It noted that none of the affected employees are represented by a union and that the layoffs will be permanent.

The department closures include urgent care facilities and physician offices in all cities mentioned except El Segundo and Cerritos, based on addresses provided by Optum. Other locations closing include two infusion centers.

In an email to the Southern California News Group on Wednesday, Optum declined to say why 525 people were losing their jobs and whether any severance pay would be offered. But the company is open to shifting affected employees to open positions within the company.

“We continually review the capabilities and services we offer to meet the growing and evolving needs of our businesses and the people we serve,” the statement reads. “As always, we will support affected team members with job placement resources and seek to deploy them where possible to any open roles within the company.”

The list of jobs to be terminated includes dozens of nurses, nurse practitioners, radiology technicians, physicians in urgent care and cardiology, patient care coordinators, and medical assistants. While some jobs were noted as hourly, most were not.

Facilities that are not closing but include layoffs are Optum’s corporate office in El Segundo, where the company is cutting 64 employees connected to that office, 29 of whom telecommute from outside the state. Another Optum office in Cerritos is cutting 157 employees, 26 on-site and another 132 who telecommute from other states.

Below is the list of facilities undergoing closures and the layoff counts:

Glendora: 1365 S Grand Ave. (21 employees) — urgent care

Montebello: 2603 Via Campo (28 employees) — urgent care

Covina: 420 W Rowland St. (18 employees) — primary and specialty care

Pasadena: 797 S Fair Oaks Ave. (55 employees) — urgent care

Long Beach: 2600 Redondo Ave. Suites 100 200 and 402 (37 employees) — urgent care

Long Beach: 2699 Atlantic Ave. (nine employees) — primary and specialty care

Redlands: 2 W Fern Ave. (10 employees) — primary and specialty care

Highland: 7000 Boulder Ave. (26 employees) — primary and specialty care and urgent care

Redlands: 245 Terracina Blvd Suites 100 105 106a and 106b (35 employees) — urgent care

Los Angeles: 1120 W Washington Blvd. (26 employees) — urgent care

Beaumont: 839 Highland Springs Ave (21 employees) — urgent care

Beaumont: 81 S Highland Springs Ave. Ste 101 (two employees) — physicians office

Irvine: 2300 Main St. (12 employees) — infusion services

Hayward: 26243 Research Road (three employees) — infusion services

Optum’s parent company, UnitedHealth, continues to deal with repercussions following a cyberattack on its Change Healthcare unit in early 2024, Bloomberg reported July 16. That hack compromised data for millions of Americans, while also holding up claims and payments across the company’s healthcare system. UnitedHealth second-quarter results reported that same week surpassed Wall Street’s expectations.

Another issue rippling through healthcare is a new California law that will begin boosting healthcare wages to a minimum floor of $25 hourly. Its enactment was delayed in June as lawmakers grappled with the state’s budget deficit. The increase, due to start July 1, is now delayed to Oct. 15 for 426,000 healthcare workers in the state.

The wage floor for workers in California is $16 hourly.

The new wage standards affected California’s budget because the state employs healthcare workers and also pays for health benefits through its Medicaid program.

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Transworld Business Advisors Welcomes New Ontario, California Office

Couple teams up to operate local franchise of brokerage consulting firm that helps entrepreneurs achieve maximum value for their businesses.

ONTARIO, CA – Transworld Business Advisors, a top brokerage consulting firm, has opened a new office serving the vibrant Southern California communities in and around Ontario. The franchise office is run by Jeff Konieczko and Jenna Roesch, a dynamic couple bringing unmatched expertise and passion to the region’s business landscape.

Transworld Business Advisors is a network of brokerage firms offering a standardized approach to buying and selling businesses and commercial properties, ensuring maximum value for clients. Transworld provides a turnkey solution for individuals seeking to build successful businesses while maintaining a fulfilling lifestyle. It’s part of the United Franchise Group® (UFG) family of affiliated brands giving access to a global network and decades in the franchise industry.

Ontario will be the office’s primary focus due to its significant market presence, but advisors will also work with clients in nearby Upland, Chino and Montclair.

“We are thrilled to bring Transworld Business Advisors to Ontario,” said Jeff. “Our mission is to help local businesses and the community with our Win/Win/Win approach: We help sellers win by achieving the highest possible sale price for their business; We help buyers win by providing them with thriving businesses they can make their own; We help the community win by keeping businesses operational, ensuring beloved local icons remain part of the community rather than closing down when owners need an exit strategy. By leveraging Transworld’s proven systems and our dedication to client success, we believe we can make a meaningful impact on our community.”

Jeff, who has lived in the Inland Empire since 1976 and has deep roots in the region, boasts over 30 years of experience in the distribution industry. He turned around a struggling franchise for another brand and was named Rookie Franchise of the Year in his first year of operation before selling it for four times the purchase price. He holds a master’s degree in organizational leadership, a bachelor’s degree in business administration, and is a certified supply chain professional.

Jenna has over 15 years of experience in residential real estate sales. She led her own team of agents in Austin, Texas, for four years before returning to Southern California. A graduate of California Polytechnic University, Pomona, with a bachelor’s degree in business administration and a focus on marketing, Jenna is also a certified mindset coach. She has spent the last four years coaching entrepreneurs through her business, Elite Venture Solutions.

“Our decision to join Transworld Business Advisors was driven by our shared belief in the power of entrepreneurship,” Jenna stated. “Starting from the ground up in both my real estate and coaching businesses, I know how hard it is to build something from scratch. This experience helps me relate to sellers who have invested years into their businesses and to buyers who can see the advantages of acquiring an existing, thriving business rather than starting anew. We are excited to leverage the resources and support provided by Transworld to help businesses thrive and contribute to the economic growth of Ontario and its neighboring communities.”

Jeff and Jenna’s commitment to the community is evident in their active involvement. The couple are not just partners in business but in life as well. They plan to get married soon. They reside in Rancho Cucamonga and spend much of their free time supporting Jeff’s daughter Chloe through her Wrestling and Softball teams.

Contact Information:

3350 Shelby St Suite 200 Ontario CA 91764

Office Phone: 909-552-7003

Jeff Konieczko: JeffK@tworld.com | 951.870.5004 DRE 02233402

Jenna Roesch: Jroesch@tworld.com | 512-592-9172 DRE 02233401

Find Transworld Business Advisors of Ontario on Facebook.

Find Jenna on LinkedIn and Facebook.

Find Jeff on LinkedIn.

Transworld Business Advisors of Ontario is ready to serve the community, fostering growth and success for local businesses. Jeff and Jenna look forward to building strong relationships and contributing to the prosperity of Ontario and beyond.

About Transworld Business Advisors

Transworld Business Advisors is part of the United Franchise Group™ (UFG) family of affiliated brands and consultants representing the best of their industries. With 40 years of business brokerage experience, Transworld Business Advisors helps buyers and sellers connect and conducts franchise consulting and franchise development. The company represents acquisition-minded corporations or individuals interested in owning their own company or franchise. From business brokerage to mergers and acquisitions, Transworld Business Advisors are business sale specialists that represent numerous listings across multiple industries. For more information on owning a Transworld franchise, visit www.tworldfranchise.com.

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The Inland Empire’s once-unstoppable warehousing industry falls into a slump

For years the growth of warehousing in the Inland Empire was relentless. At the confluence of port-bound freeways and rail spurs along the eastern edge of Los Angeles’ sprawl, box-like fulfillment centers popped up in business parks by the millions of square feet. They were an economic engine, a bringer of jobs, a shortener of commutes, and a workhorse during the pandemic.

But now that’s come to a halt — bringing uncertainty for thousands of workers and an industry that has been an economic bellwether for the region.

After the COVID-19 pandemic slammed the nation in spring 2020, the Inland Empire recovered all of the jobs it lost by the summer of 2021 — more than a year ahead of Orange County and almost two years earlier than Los Angeles County. Despite pandemic restrictions, the area’s machinery of storing and transporting goods kicked into high gear, outpacing better-paying and more glamorous sectors in the state, such as entertainment and tech.

But the tables have turned in the last year. Warehousing and storage jobs in the Inland Empire shrank for the first time in more than two decades. Once-booming truck transportation has been down since early in the summer, and the area’s wholesale trade employment is dropping fast, according to year-over-year data from the U.S. Bureau of Labor Statistics. Industrial building vacancies are up and rents are down.

Logistics businesses nationally are cutting back amid declines in freight volume. United Parcel Service said it would shed 12,000 jobs worldwide over the next several months after more than a $9-billion drop in revenue last year. A company spokesman said it didn’t have a breakdown of where those layoffs would hit, but UPS employs tens of thousands of workers in California.

“Everything is different,” said Victor Ramirez, a Pomona resident who’s worked in warehousing for about 20 years. Speaking in Spanish, he remembered when times were better — much better.

The 59-year-old recalled not only getting full 40-hour workweeks in the past but bonuses during the pandemic. These days, things have slowed so much at his current place of employment, a warehouse that builds pallets, that he has taken on additional work as an Uber driver and canvasser for nonprofits.

“One job isn’t nearly enough,” Ramirez said.

With related business services and real estate also down, the Inland Empire’s overall job growth last year averaged just 1.2%, about half the rate for Southern California and the state as a whole. “We could be the weak link,” said John Husing, the region’s longtime economist based in Redlands.

The pandemic-induced surge of consumer purchases, transportation gridlock and prolonged labor negotiations at the ports all played a role in disrupting the flow of goods and exacerbating an oversupply of warehouses. But even before COVID, the industry was feeling increasing strains from environmental regulations, disputes over independent trucking and rising operating costs that have pushed more businesses to leave the state.

The Inland Empire’s troubles come as the U.S. economy faces an expected slowdown and the tech sector continues to shed jobs. California’s tourism industry, another big economic engine, hasn’t fully recovered, and high interest rates have taken a bite out of the housing market. All of that has left the state trailing the nation in job growth. The latest unemployment rate statewide, as well as for the Inland Empire, was 5.1% in December, well above the U.S. figure of 3.7%.

“Right now I am not an optimist on this economy,” Husing said.

The long shadow of logistics

Thanks to lower housing costs than in Los Angeles and Orange counties, the Inland Empire’s population has been growing for decades. Over the years, many residents found work in a logistics industry that has surged along with the region. Since 2000, the Inland Empire’s population has increased by 45% to 4.7 million last year. And jobs during that period have jumped even faster, up 68% to 1.7 million. That’s about as many as in all of Orange County.

A lot of that came on the back of the logistics industry, which got a big boost from soaring trade with China. Today, about 40% of all containers entering the U.S. from Asia are handled by the ports of L.A. and Long Beach. More than 37,000 heavy and tractor-trailer truck drivers based in the Inland Empire haul that cargo to rails and some 4,000 warehouses that are scattered across Riverside and San Bernardino counties’ 27,000 square miles, double the land area of the next largest metropolitan area, Phoenix-Scottsdale in Arizona.

The growing number of jobs brought the promise of greater economic security and quality of life as more residents were able to get jobs closer to home. But the growth of the logistics industry has exacerbated environmental concerns in communities with some of the least-healthful air in the United States. And analysts say too many households in the area are struggling to make ends meet as earnings have not kept up with rising costs.

Sheheryar Kaoosji, executive director of the nonprofit advocacy group Warehouse Worker Resource Center in Ontario, said many logistics jobs are still too close to minimum wage, are temporary or seasonal and are often quick to disappear when the economy softens.

“The average worker is always in a position of uncertainty,” he said.

For all occupations, Inland Empire workers made $27.96 an hour on average in 2022, the latest according to the Bureau of Labor Statistics. That is compared with $33.43 for L.A. and Orange counties combined, and $45.37 for the San Francisco Bay Area.

More than 270,000 people in the Inland Empire work in transportation and material moving occupations. Their median hourly pay in 2022: $21.13. Stockers and order fillers made even less — $19.01 an hour, on average.

California’s statewide minimum wage for larger employers was $15 an hour in 2022. It went up to $16 this year, and for fast-food workers it’ll go to $20 an hour in April.

“It’s a good starter job, but as far as long-term, a lot of people think they’re going to do it for life,” said Byron Williams, 48, of Moreno Valley, referring to logistics jobs at Amazon.

Williams once worked at Amazon, though on the finance side of logistics. The e-commerce behemoth operates more than a dozen distribution facilities in the Inland Empire. Williams said he left because of the pay. “It’s not a for-life position.”

The new boom and bust

Going through boom and bust cycles has been part and parcel of life in the Inland Empire. The area tumbled during the early 1990s downturn that was marked by defense cuts and overbuilding. And it was one of the hardest hit by the subprime mortgage crisis that brought the Great Recession in 2007-09.

The pandemic, at first, seemed to be an exception. The Inland Empire’s economy quickly rebounded thanks to surging orders for all kinds of stuff from people stuck in their homes. Rounds of government stimulus checks added fuel to consumer spending.

But in the last year the industry suddenly fell back, in part as consumer spending shifted more to services, such as travel and entertainment , and less on things such as cars and groceries. High inflation also was a factor, as was the unusual situation at the ports.

Early in the pandemic, dozens of ships were lined up at sea waiting to berth in L.A. and Long Beach ports. When the logjam eased, merchandise flooded into the region, prompting wholesalers and distributors to double down on warehouses and workers.

“We couldn’t hire fast enough,” said Jeff Baldassari, who until August was president of U.S. Rubber Recycling in Colton, which got a burst of pandemic orders of rubber mats for in-home gyms and other uses. “Now the party ended, and it’s the hangover the next day,” he said.

Drawn-out labor talks with longshoremen that lasted more than a year prompted some companies to divert cargo to the East and Gulf Coast ports.

In the last few months, warehouses and distribution centers have shut down in Rialto, Fontana, Jurupa Valley, Perris and Chino, among other cities, according to WARN Act filings with the state. During the summer, the bankrupt trucking firm Yellow Corp. shuttered several terminals in the Inland Empire that eliminated about 1,000 jobs.

The downturn in logistics has spread to other industries too, including finance and real estate. San Francisco-based Prologis, the world’s biggest warehouse developer and a major player in the Inland Empire, reported a 7% drop in rents in the fourth quarter for Southern California. The company said its construction pipeline in the region was half of what it was at year-end 2022.

During a recent conference call with analysts, Prologis’ chief executive, Hamid Moghadam, said it’s always been difficult for retailers and wholesalers to correctly forecast demand and manage inventories. “They’re schizophrenic. They always have too much or too little. You can never get it right.”

Still, he and other developers said they are bullish on the future. The logistics business in Southern California is getting back on its feet after the pandemic, they said. And key drivers of growth remain intact — e-commerce, global trade, demand for larger, more efficient distribution centers, said Iddo Benzeevi, chief executive of Highland Fairview, a developer working on a massive logistics center in Moreno Valley.

But that will also bring more consolidation, he said. Older, smaller facilities will get phased out, and payrolls aren’t likely to grow as fast as before. In the long term, logistics jobs may require higher skills and pay better as facilities become more automated and employ technologies such as driverless trucks — but they could employ fewer workers.

For truck driver Mauricio Perez, a 15-year veteran at UPS who lives in Rancho Cucamonga, it’s the near term that worries him.

Work usually slows after the busy Christmas season, but he said this year looks different. During the holidays, Perez saw 53-foot trailers stacked to the brim with items and packages to be delivered. Nowadays, 28-foot trailers have barely two or three pallets inside.

What’s more, he said that the work-bidding process at UPS suggests that a lot more truckers in the Inland Empire are likely to be on a more flexible schedule that can vary week to week or shunted to the package hub, where they’d work fewer hours. That means drivers who don’t get assigned work may end up taking a “layoff week,” in which they won’t get paid unless they cash out vacation time or accrue pension benefits.

“It’s not looking like the economy is going to get any better in the next few months,” Perez said. “We just gotta brace ourselves for the worst.”

This story originally appeared in Los Angeles Times.

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Inland SoCal United Way will give out cash payments to pregnant persons and former foster youth

Inland SoCal United Way launched a highly anticipated guaranteed income pilot for Riverside and San Bernardino counties on Jan. 25.

The organization will provide unconditional cash payments of $600 per month for 18 months to 500 pregnant individuals and $750 per month to 120 former foster youth.

The pilot uses a randomized controlled trial and will also have a control group that does not receive payments but will receive an incentive to help compare results in the statewide and local evaluations, bringing the total number of participants to 1,240. All participants will receive support with resources and financial stability.

The recipients have not yet been selected. Former foster youth turning 21 during the application period who live in Fontana would be eligible to apply.

“Today, we take a bold step toward a more equitable future for Inland Region residents,” said United Way CEO, Kimberly Starrs. “The launch of our Guaranteed Income Pilot embodies our commitment to eradicating the barriers that hinder the pursuit of dreams. With the support of our board, funders, and partners, we are sowing seeds of change that will grow into a harvest of empowerment for generations to come.”

First announced in November 2022 with the California Department of Social Services award of $5 million, Inland SoCal United Way’s pilot leverages $10 million total in diversified funds to disrupt inequity and test the new solution. Other funding support includes Riverside County’s Children and Families Commission, the Guaranteed Income Pooled Fund, the James Irvine Foundation, US Bank, and private donors.

Inland SoCal United Way is the largest of seven sites in California’s first-ever state-funded guaranteed income pilot program.

“A child’s health and future success begins in the prenatal stage, and it is crucial that we support parents from the very start. This pilot program focuses on an evidenced, informed, yet innovative approach to creating meaningful change in the lives of Riverside County children and families. Supplemental income for new parents supports a strong foundation for a healthy infancy, childhood, and adulthood,” said First 5 Riverside County Commission Chair Zachary Ginder, PsyD.

“As state-funded guaranteed income pilots launch across the state, we look forward to the opportunity to assess the impact of economic interventions during key life transitions,” said California Department of Social Services (CDSS) Director Kim Johnson. “We are excited to partner with Inland Southern California United Way, who will serve pregnant individuals and former foster youth.”

Inland SoCal United Way serves 1 million people in Riverside, San Bernardino, and east Los Angeles counties. Established in 1931, Inland SoCal United Way in the last two decades has focused on providing direct services to disrupt cycles of inequity. Their team of more than 150 employees operates 40 programs to improve health, housing, education, and financial stability.

For more information, visit https://inlandsocaluw.org/guaranteed-income

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